Behavioral Finance Week

Learn how behavior biases impact financial decision-making
September 23–29, 2019

About Behavioral Finance

What Is Behavioral Finance?

Behavioral finance, is a sub-field of behavioral economics. It proposes psychology-based theories to explain stock market anomalies, such as severe rises or falls in stock price. The purpose is to identify and understand why people make certain financial choices.

What Do advisors who Implement Behavioral Finance Do?

Behavioral Advisors redefine the relationships between advisors and clients by instituting insights on biases, risk-tolerance, cultural, and emotional characteristics. They use psychology and behavioral science to remove emotional friction and “coach” their clients based on the techniques they learned from academics, research scientists and practitioners, that can help maximize outcomes for the end investor. They also identify patterns and behaviors to mitigate risks.

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Behavioral Advisors:

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  • APPLY behavioral science techniques to help create better outcomes for clients
  • ADD VALUE by building thoughtful portfolios based on neuroscience
  • REMOVE emotional friction from family planning dynamics
  • EXPLORE many of the driving forces behind financial decisions
  • LEARN how behavioral patterns can affect investment outcomes
  • GAIN insights on how behavioral factors can influence financial markets
  • RETHINK client financial planning, asset allocation, investment manager selection and the creation and execution of investment strategies, based on people’s behaviors

What Is Behavioral Finance Week?

The Investments & Wealth Institute in partnership with Charles Schwab Investment Management, Inc., have joined forces to bring greater awareness to the field of behavioral finance. Together, they are leveraging their resources to educate members of the financial community.

Get Involved—Behavioral Finance Week Agenda

Sun.
-
9.22
Behavioral Advisor Forum
Behavioral Advisor Forum kicks off. Join us in San Francisco.

The 1st Annual Behavioral Advisor Forum is the premier educational conference, brought to you by the Investments & Wealth Institute, for elite advisors who wish to incorporate into their practice the latest research and best practices in the field of behavioral science. Helping clients make better financial decisions is both an art and science, and a way to add significant value as an investment or wealth advisor. Learn more here

 

Mon.
-
9.23
Read the Behavioral Finance BeFi Barometer 2019
New Research Shows Behavioral Finance Can Enhance the Client Experience.

Download Research

New survey findings from a collaborative partnership between  Charles Schwab Investment Management, Inc., Investments & Wealth Institute® (formerly IMCA) and Cerulli Associates provides financial advisors with new insights and greater understanding of the growing field of behavioral finance. Download the research findings here. 

 

Tues.
-
9.24
Don't Miss Day 2 of the Behavioral Advisor Forum
Helping clients make better financial decisions is both an art and science, and a way to add significant value as an investment or wealth advisor. Join us for Day 2 in San Francisco.

Day 2 includes General Sessions: 

  • BeFi Barometer 2019 - a panel presents on behavioral finance research. Featuring Omar Aguilar, Ph.D., CIO of Equities and Multi-Asset Strategies, Charles Schwab Investment Management, Inc.; Asher Cheses, Cerulli Associates, Research Analyst; and Devin Ekberg, CIMA®, CPWA®, CFA®, Investments & Wealth Institute, Chief Learning Officer 
  • Gender Diversity in Investment Management with Meredith Jones, Alternative Investment Research, Founder
  • Behavioral Retirement: Improving Client Decision-making with Steve Vernon, FSA, Stanford Center on Longevity, Consulting Research Scholar
Wed.
-
9.25
Listen to the Exceptional Advisor Podcast – Behavioral Finance
Being in the Driver’s Seat of Change with Omar Aguilar, Ph.D., CIO of Equities and Multi-Asset Strategies, Charles Schwab Investment Management, Inc.

Robert Powell, editor of Retirement Daily at The Street, interviews Omar Aguilar, Ph.D., CIO of Equities and Multi-Asset Strategies, Charles Schwab Investment Management, Inc. about how behavioral finance is innovating and advancing the investment advisory industry. Listen to the Exceptional Advisor series on iTunes, Spotify, and SoundCloud or here

 
Thur.
-
9.26
Download "The Behavioral Advisor" On-Demand Course
The Behavioral Advisor On-Demand online course offers 3 continuing education (CE) credit hours for CIMA, CPWA, and RMA certifications.

Explore how behavioral biases and sociological influences impact investor decisions, family dynamics, or advisors' practices with this three-part recorded webcast series. Access the web series here

 

Fri.
-
9.27
Read the Behavioral Finance Blog - 4 Tips for Advisors Using Behavioral Portfolio Construction
The blog explores the unique challenges behavioral finance presents to advisors.

Advisors face numerous unique challenges when working with clients, especially when market corrections occur. During heightened market volatility, it’s important for advisors to use all available tools to manage clients and their portfolios. Read 4 Tips for Advisors Using Behavioral Portfolio Construction here

 

Sat.
-
9.28
Learn from experts at leading business schools with the Applied Behavioral Finance Course
Learn from notable experts via engaging video lectures and slide presentations, along with supplemental case studies and topical readings.

The Applied Behavioral Finance Course gives advisors the tools to understand and properly navigate their clients' roller coaster of emotions and unspoken biases toward investing, as well as their own. Get started here

Sun.
-
9.29
Share your thoughts with us online
Share how Behavioral Finance impacts your practice.

Behavioral Advisors redefine the relationships between advisors and clients by instituting insights on biases, risk-tolerance, cultural, and emotional characteristics. Join the conversation on Twitter, Facebook and Linked In. #BeFiWeek 

 


Charles Schwab Investment Management is not affiliated with the Investments & Wealth Institute. 0919-9Y8C


 

Behavioral Advisor Forum Speakers: 

rich lyons
Rich Lyons, Ph.D.
Chief Innovation & Entrepreneurship Officer, UC Berkeley
gregory la blanc
Greg La Blanc, Ph.D.
Distinguished Teaching Fellow, Haas School of Business, UC Berkeley
schwartz_barry
Barry Schwartz, Ph.D.
Lecturer, Psychology, Haas School of Business, UC Berkeley
Terry
Terrance Odean, Ph.D
Rudd Family Foundation Professor of Finance
robert cooper
Robert Cooper, Ph.D.
CEO, Cooper Neuroscience Lab
meredith jones
Meredith Jones
Founder, Alternative Investment Research
steve vernon
Steve Vernon, Ph.D.
Research Scholar, Stanford Center for Longevity
omar
Omar Aguilar, Ph.D.
CIO of Equities and Multi-Asset Strategies, Charles Schwab Investment Management, Inc.
Asher_Cheses_Cerulli
Asher Cheses
Research Analyst, Cerulli Associates

Join the conversation online #BeFiWeek

Behavioral Finance Week is brought to you by: 

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The Venue

Palace Hotel

San Francisco, CA