Innovation isn't about doing more of the same thing; it's about thinking differently. But how can we actually think differently than the way we, you know, actually think? The ability to use “lateral thinking” to solve problems in innovative ways is one of the most powerful skills one can learn.
After more than 250,000 copies sold, Shane Snow's debut book, Smartcuts: The Breakthrough Power of Lateral Thinking, has become a new classic that top leaders around the world refer to when solving hard problems or launching new ventures. Snow's unique combination of research, pattern recognition and novel ideas has become a framework for approaching innovation that is actually innovative itself.
In this keynote, Snow doesn't just teach you how to think differently—he dares you to do it. Snow's combination of surprising storytelling, fascinating research and easy-to-apply framework can help anyone become a more innovative thinker. Even if you don't think of yourself as naturally "creative."
Learning Objectives:
How to get yourself (and your team) to use creative thinking to solve problems
The problems with best practices (plus how to overcome them)
How hackers, innovators, and icons accelerate success
Frameworks for first principles thinking, second-order thinking, the new scientific method, and more
Shane Snow is an award-winning tech and media entrepreneur, journalist and global explorer who has helped expose gun traffickers and government corruption, climbed up abandoned buildings around the world, eaten only ice cream for weeks in the name of science and mined his groundbreaking research to teach millions of people how to work better.
Snow is the bestselling author of three books on the science of human behavior: “Dream Teams,” “Smartcuts,” and “The Storytelling Edge.” His writing has appeared in Harvard Business Review, GQ, Fast Company, Wired, The New Yorker, The Washington Post and other leading publications.
Snow has performed comedy on Broadway, been in the running for the Pulitzer Prize for investigative journalism and is a world-renowned keynote speaker on innovation and thinking differently.
