Back to ACE Academy 2022 - Nashville

Peter Sheahan

Founder and CEO, Karrikins Group

Session: Winning on Value Not Price  

As the pace of commoditization accelerates and the emergence of technological disruption threatens our existing business models, we must find ways to remain relevant and differentiated in the hearts and minds of our customers! This inspiring, case-study rich session will show you how to find opportunities in disruption to reverse the downward spiral of commoditization, move beyond the competition and become the obvious choice for your customers.


After decades of standing in the fire with leaders of high-performing organizations, Peter Sheahan has come to believe that an organization will only go commercially where its leaders first go personally. 

Having grown his own companies by accelerating the growth and transformation for clients that include Apple, Chick-fil-A, DeBeers and AT&T, Sheahan will provoke you to get bigger, by getting better! When leaders are true to their purpose, they gravitate towards doing work that matters and solving higher-order problems. The journey to get there requires that they have the courage to tell themselves the truth, take intelligent risks and assume ownership for driving the alignment necessary to build an organization that behaves in ways worthy of its leadership position.

In being true to his own ambitions and relentless pursuit of growth, Sheahan has published seven books, built three global companies and delivered more than 2,500 presentations in over 40 countries. Today he and his team at Karrikins Group are focused exclusively on inspiring leaders to do the hard work required to accelerate growth and transformation.


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